Everyday conversations to build a smokefree East Sussex

We created Everyday conversations to build a smokefree East Sussex in partnership with East Sussex County Council. This practical guide is designed to help public health professionals, members of the voluntary sector, and others to have productive conversations with the public about stopping smoking. The aim of these conversations is to increase referrals to smoking cessation services and ultimately support more people across East Sussex to reduce or quit smoking.

The guide was informed by FrameWorks existing health framing research, a review of existing guidance, and input from key stakeholders including the East Sussex public health team. The result is a clear, user-friendly resource to help guide productive and non-stigmatising conversations about stopping smoking.