Emma Roberts

Director of Strategic Communications at the Trussell Trust

Emma joins the Moving Mindsets Advisory Board from the Trussell Trust.

Emma Roberts has overseen anti-poverty charity the Trussell Trust’s communications for the last five years in a variety of leadership roles and currently as Director of Strategic Communications. In her role, Emma is responsible for audience insight, brand, activations, and audience mobilisation; bringing these workstreams together to shift the public narrative surrounding hunger and poverty to reduce stigma and build a movement for change actively working together to end the need for food banks in the UK. Prior to her appointment, Emma held a series of communications roles across the charity sector including at WWF, UK Youth and Media Trust.